Divine Flavor

In 1989, Don Enrique Camou, Carlos Bon Sr. and Alan Aguirre started Viñedos Alta (now Grupo Alta), a small table grape vineyard powered by a business philosophy based on values taught at their respective family’s farms. Values such as treating everyone equally, the importance of keeping your word and caring for the Earth we’ve been fortunate to inherit.

Over the years, Grupo Alta went on to become one of Mexico’s largest agricultural companies, a leader in the food industry and most importantly, a pioneer in sustainable business and products. In 1995, it created the non-profit organization Alta Foundation to provide better working conditions for all its workers, including high-quality living quarters and facilities, healthcare services, and personal development opportunities.

In 2006, original founder Alan Aguirre and Carlos Bon Jr. teamed up with Pedro Batiz to build Divine Flavor, now part of the Grupo Alta portfolio. Today, Divine Flavor is a family-run and grower-owned distribution company based in Nogales, Arizona that believes in growing “Better Food for a Better World.”

Divine Flavor has a 6-pillar promise to their customers, differentiating them from other growers around the world: Quality, Food Safety, Social Responsibility, Traceability, Organics, and Sustainability. All of their products are certified non-GMO, organic, and Fair Trade.